Interested in launching a blog to generate income?
Indeed, creating a blog requires no technical expertise. Here, we provide a step-by-step walkthrough on starting a blog, customizing it, applying for an AdSense account, and more. Stick around to learn everything you need to know. People start blogs for various reasons, some of which include:
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Showcasing your technical skills
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Expressing your thoughts through writing
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Earning money through advertising and affiliate marketing
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Reviewing free gadgets and products
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And more
Without further ado, let’s delve into the process of creating a perfect blog. Follow the steps below to kickstart your blog today.
Before diving in, remember that you need a domain name for your blog.
Note: You can change your domain name at any time in the future.
Essential Steps to Launch a Blog:
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Step 1: Choose a blog topic
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Step 2: Purchase a domain name (No hosting required on Blogger)
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Step 3: Create a Blogger account
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Step 4: Link your domain name to your Blogger account
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Step 5: Configure necessary settings in the Blogger dashboard
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Step 6: Craft your inaugural blog post
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Step 7: Develop essential pages for your blog
Once your website is up, you should set up a Search Console account and a Google Analytics account, linking them to your Blogger site.
Before delving into advanced SEO strategies, let’s thoroughly discuss the steps mentioned above.
Before setting up your blog on the Blogger platform, it’s important to understand the distinctions between Blogger and WordPress.
Exploring the Pros and Cons of Blogger for Blogging
Blogger, a Google product, does not require hosting expenses, unlike WordPress, where a robust hosting plan is necessary to commence blogging.
Blogger Platform Advantages:
There are numerous benefits to using the blogger platform, particularly for those who are new to blogging and wish to start a blog for educational purposes. Starting with the blogger platform offers the advantage that you can later transfer your blogger website to a WordPress site without any loss.
One notable advantage is that beginner bloggers find it easier to obtain AdSense approval on the blogger platform compared to WordPress. Other advantages include:
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Free and fast-loading servers
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Enhanced security features
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Straightforward AdSense approval process
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No expenses for hosting
Blogger Platform Disadvantages:
Despite its advantages, the blogger platform does come with certain limitations, such as:
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Restricted customization options
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Lack of plugin support
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Limited theme choices
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Requirement for some manual configurations
If you are considering creating a blog on the blogger platform, you can proceed by following the steps below.
Choose Your Blog Topic:
The first step towards creating a successful blog is to pinpoint a specific niche or topic that your blog will revolve around. In 2023, posting random topics on a single blog site doesn’t yield fruitful monetary results. To appear in Google search results effectively, you must direct your attention towards a designated subject that you possess fundamental knowledge about.
How to Determine Your Blog’s Topic:
To identify a fitting niche or topic for your blog, consider these vital guidelines:
Select a topic that you are more knowledgeable about than anyone else, even if it differs from your current occupation. Opt for a subject area where you can showcase expertise.
Focus on your Strengths:
Instead of following trends or chasing profitable niches, concentrate on leveraging your capabilities.
It’s crucial to be genuinely interested in your chosen topic to sustain long-term success.
I trust you’ve finalized your blog topic. Let’s proceed to the next step.
Purchase a Domain Name:
Ensure your domain name is concise and easy to recall.
What is a Domain Name?
A domain name serves as a website’s online address. It’s what you type in your browser to access a website, for example, “scholarinfozone.com“. This facilitates easy website location and access for people and computers.
You can acquire your domain through your Blogger account or from third-party sites like Godaddy, Bluehost, and more.
We’ll keep you informed on securing a domain affordably using special offers on our site. Remember to subscribe to stay updated.
Set Up a Blogger Account:
Follow the steps below to create a blog on the Blogger platform.
STEP-1: visit blogger.com
Navigate to blogger.com and click on the sign-in button in the top right corner to log in using your Gmail account.
STEP-2: Choose a Blog Title
Upon logging in to your Gmail account, you will reach a page where you can enter your blog’s name.
STEP-3: Enter Your Blog Address
Here, you can use a blogspot.com domain for free. If you prefer a custom domain, you can add it later after setting up your Blogger account.
STEP 4: Customizing Your Blogger Profile Name
At this juncture, you are required to input your chosen name, which will be displayed as the author and administrator of your Blogger website. You have the option to incorporate multiple blog authors and admins later within the settings.
Welcome to Blogger
Congratulations, on successfully setting up your Blogger account. Before proceeding further, it is pivotal to configure some essential settings.
Post Blog Creation Essentials:
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Integrate a custom domain
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Craft your blog description
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Configure your time zone settings
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Implement a custom theme
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Develop crucial pages
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Execute effective SEO (search engine optimization)
Incorporating a Custom Domain:
Adding a custom domain to Blogger can be done through various methods. You may purchase a domain name from Godaddy, Bluehost, Hostinger, or other reputable websites. Alternatively, you can acquire a domain name directly within the Blogger account.
Writing Your Blog Description:
Within the settings tab, an option to include a blog description (meta description) is available, as illustrated in the image below. It is essential to craft a concise and impactful description within a 100-word limit.
Incorporate significant keywords associated with your blog’s topic to enhance its visibility on search engines.
Configuring Your Current Time Zone:
Many beginners overlook adjusting the time zone setting on Blogger, which is crucial for your website’s SEO.
Implementing a Custom Theme:
The default themes on Blogger lack extensive customization options. Therefore, opt for a custom theme to give your Blogger site a contemporary and appealing appearance. Ensure to select premium themes that support mobile-friendly design and fast loading.
You can browse through some custom themes here:
Establish Essential Pages:
For a professional website appearance, include important pages such as About Us, Contact Us, Privacy Policy, Disclaimer, Terms and Conditions, and a Sitemap. Having these pages on your website is crucial for AdSense approval.
Implement SEO Optimization:
Set up a Google Search Console and Google Analytics account.
Google Search Console helps in faster indexing on Google, managing security issues, checking website speed, viewing backlinks, and more.
Google Analytics allows monitoring website traffic, performance, and ranking. Create an analytics account and integrate the tracking code into your Blogger account.
For detailed tutorials on creating a Search Console account and Analytics account, feel free to request in the comments section.
How to Post Your First Blog on Blogger:
Click the plus icon on the page and commence writing your post. Keep the title concise and straightforward.
Tips for Writing a Post
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When drafting your content, visualize a person beside you and engage in a one-on-one conversation. Adopt a first-person tone to connect with your audience effectively. For instance, as you read this post, imagine it as a personal exchange between you and me.
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Ensure your content comprehensively covers the key aspects of the subject matter. Feel at liberty to delve into detailed discussions exceeding 1000 words.
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Incorporate relevant keywords in your title and description. Structure your paragraphs into concise segments, comprising a maximum of two lines each, to enhance readability.
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Avoid replicating images from other sources; endeavor to craft original visuals when possible. Utilize platforms like Pixel and Canva for free-to-use imagery without copyright concerns.
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Explore integrating YouTube videos into your posts to enhance audience engagement and diminish your site’s bounce rate. While you may embed external videos, refrain from downloading and reuploading them on your website.
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Enrich your content with diverse media formats such as images, infographics, videos, and audio files.
How to Generate Revenue from Your Website?
Having initiated your blog on Blogger and commenced publishing articles, the next step involves monetizing your website to generate income.
There exist multiple methods to monetize your Blogger website for profit, with one of the simplest being the integration of sponsored ads to leverage your website traffic. Obtain approval for Google AdSense to display ads on your site, allowing you to earn revenue based on ad views and clicks.
To embark on Affiliate Marketing through your website, there are alternative approaches you can explore. Consider enrolling in diverse affiliate programs aligned with your niche and incorporate affiliate links. Earn commissions when individuals make purchases through these links.
Additionally, you can opt to feature sponsored posts on your website, charging a fee for their publication. However, enhancing your domain authority, increasing content output, and driving traffic to your site are essential prerequisites for this endeavor.
For novice bloggers seeking practical insights into Blogging and online monetization, I recommend enrolling in reputable digital marketing courses. Implementing proven techniques can expedite the progression of your Blogging venture.
If you found this post beneficial, kindly share it with friends aspiring to establish a blog site. Feel free to leave your feedback and queries in the comments section. Your engagement is appreciated. Thank you.
